Get Your Business Featured in Top Travel Publications
Why Earned Media Matters
Getting featured in respected travel publications is one of the most effective ways to build credibility and attract new customers — without paying for ads.
Unlike paid media (like social media ads or traditional magazine ads, etc.), earned media comes from a trusted third party — a travel writer or editor — which makes it more credible and persuasive. When someone reads about your business in Travel + Leisure or Condé Nast Traveler, they’re more likely to trust it and want to experience it for themselves.
I’ll craft the pitch — you send it
Get Your Vacation Rental or Boutique Property Featured in National Travel Media
You’ve built something beautiful.
Now it deserves visibility.
I’m Erinne Magee — a Maine-based travel journalist whose work has appeared in National Geographic, The Boston Globe, Condé Nast Traveler, Travel + Leisure, and The New York Times.
I know exactly what makes travel editors open an email — and what gets deleted.
Most vacation rentals never get featured not because they aren’t worthy, but because they don’t know how to pitch themselves.
This is where I come in.
The Press-Ready Media Pitch Package
A done-for-you, editor-level pitch strategy tailored specifically to your property.
No retainers.
No ongoing contracts.
No guesswork.
Just a professional pitch you can use immediately and the framework to draft other pitches for different story angles (there are SO many different stories to tell within your business).
*Please note, I only work with a handful of properties from the same region at one time- and I pay close attention not to overlap angles/editors.*
What You’ll Receive
✔ A fully written, personalized pitch highlighting your strongest editorial angle
✔ A secondary short-form pitch variation (so you can easily plug in other story angles)
✔ A curated list of 15–25 relevant travel editors and publications
✔ Subject line options designed to increase open rates
✔ A follow-up email template
✔ A 10 Page PDF DIY Publicity guide so you can confidently use this framework again
Why This Works
I’ve spent years on the both ends of the pitch.
I know:
What editors look for
How timing and framing matter
How to turn your story into something that really resonates with editors AND readers.
Is This For You?
This package is ideal if:
• You own a boutique vacation rental or short-term stay in Maine
• You want national visibility without hiring a full PR agency
• You’re ready to invest in strategic exposure
• You understand that earned media can drive bookings and long-term credibility
Spots are intentionally limited each month to ensure quality and turnaround time.
What This Is NOT
This is not a guarantee of coverage.
It is a professionally crafted pitch strategy built using insider editorial knowledge to significantly increase your chances.
Media placement depends on timing, news cycles, and editorial needs — but strong positioning is the first and most important step.
A Small But Important Note
A single national feature can generate:
Immediate booking spikes
Long-term SEO value
Credibility that compounds over time
How to purchase
First, let’s see if we are a good match! Please drop me a line erinnemagee@gmail.com … include a link to your business and a couple unique things about your property.
FAQ
1. How is this different from hiring a PR agency?
This is a one-time, DIY-focused service designed to give you the tools you need to secure media coverage on your own — without the long-term commitment or high cost of hiring a PR agency. I’ll provide you with a professional pitch and the right contacts, but you’ll handle the outreach and follow-up.
2. What happens if I don’t get a response from the editor?
While I’ll craft a professional, targeted pitch, media coverage is not guaranteed. However, you’ll receive a DIY Publicity Guide that includes tips on following up and adjusting your pitch to increase your chances of success.
3. How do you know which editors to contact?
As a travel writer with bylines in major publications like Travel + Leisure and Condé Nast Traveler, Nat Geo, etc. I have insight into what editors are looking for and where your story is most likely to land. I’ll identify the right editors based on your business type and story angle.
4. How quickly will I receive my pitch and contact list?
You’ll receive your completed pitch and editor list within 4 business days of booking the service.
5. Can I reuse the pitch for other publications?
Yes! The pitch will be tailored to your business and story angle, so you can adapt and reuse it for other publications. If you’d like to adjust the pitch for different audiences, the DIY Publicity Guide will help you with that.
6. Do you offer follow-up support after I send the pitch?
This is designed as a one-time package, but the DIY Publicity Guide includes detailed instructions on how to follow up effectively. If you’d like more hands-on support, I also offer one-on-one consulting.
7. Is this only for vacation rentals?
No — while this offer was inspired by vacation rentals, it’s ideal for any travel-adjacent business, including boutique hotels, tour operators, restaurants, wineries, and wellness retreats.
8. What if my business isn’t directly travel-related?
If your business has a connection to travel, lifestyle, or local experiences, there’s a good chance we can find a compelling angle. If you’re unsure, feel free to reach out before booking!
9. How will I know if the pitch works?
If an editor is interested, they’ll usually respond with follow-up questions or ask for more information. If you don’t hear back after following up, you can adjust your pitch using the tips in the guide or try a different outlet.
10. Do you offer refunds if I don’t get media coverage?
Since media coverage depends on the editor’s decision, I can’t guarantee placement. However, the value comes from receiving a professional pitch, targeted contacts, and a clear strategy to increase your chances of success — which you can continue using beyond this initial pitch.